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BAJAJ TO LAUNCH PLATINA 125 DTS-Si ELECTRIC START

August ’08
   
Particulars August 2008 August 2007 Change %
MOTORCYCLES 175,274 167,483 5
TOTAL 2 WHEELERS 176,631 170,203 4
3 WHEELERS 24,324 25,504 (5)
TOTAL 2 & 3 WHEELERS 200,955 195,707 3
Exports out of the above 71,105 56,452 26
   
1. In keeping with its 125cc + segment focus, Bajaj will commence production of the new Platina 125 DTS-Si Electric Start in September’08, targetting 10.000 units in the very first month.
   
2. This follows the successful launch of the new Discover 135 DTS-i, in August’08 of which 27,091 units were sold in its very first month.
   
3. By virtue of these introductions and the growing popularity of the 125cc + segment in which it is the leader, Bajaj expects its domestic motorcycle sales to register double digit growth in the second half of FY09.
   
4. Similarly, Commercial Vehicle sales are expected to grow in the second half of FY09 on the back of two new products, one each in the passenger and the goods segments.
   
5. Export growth is on plan.
   
YTD 09
   
Particulars April ~ August 2008 April ~ August 2007 Change %
MOTORCYCLES 902,743 821,406 10
TOTAL 2 WHEELERS 908,579 833,259 9
3 WHEELERS 106,175 119,929 (11)
TOTAL 2 & 3 WHEELERS 1,014,754 953,188 6
Exports out of the above 337,075 259,974 30
   

Rajiv Bajaj
MD, Bajaj Auto Ltd., Pune

Monday, 1st September 2008


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