March Sales Performance 1st April 2007
» Bajaj registers 24% growth in Motorcycles for Financial Year 2006-07 v/s 14% for the industry
» Turnover expected to exceed Rs 10,000 crores.
F.Y. 2006-07
|
FY 06-07 |
FY 05-06 |
Growth % |
MOTORCYCLES |
2,376,518 |
1,912,224 |
24 |
TOTAL 2 WHEELERS |
2,399,400 |
2,027,856 |
18 |
3 WHEELERS |
321,778 |
252,006 |
28 |
TOTAL 2 & 3 WHEELERS |
2,721,178 |
2,279,862 |
19 |
Exports out of the above |
439,413 |
250,168 |
76 |
1. |
FY07 saw robust motorcycle growth at 24% for Bajaj, on the back of strong pull for its lead brand the Bajaj Pulsar. The Pulsar range saw a full up-grade, introduction of the 200 cc and introduction of 220 cc DTSFi top
end model. The motorcycle market share improved from 30.8% in FY06 to 33.5% in FY07. |
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2. |
The Bajaj Discover range continued to gain value segment customers and the Bajaj Platina introduced in April ’06 did brisk business, closing its first year with 739,952 units. |
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3. |
For the year as a whole > 100 cc bikes contributed 52% of motorcycle sales. |
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4. |
At 321,778 units, the 3 wheelers recorded a healthy growth of 28%. Bajaj test marketed its 2-stroke Digital Direct Injection (DDI) 3 wheeler in Pune and the product has received very good response, owing to 30% better
fuel efficiency, superior performance and features like self start. |
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5. |
With 76% jump in export volumes, Bajaj continued to be India’s top exporter of two wheelers and three wheelers. Highest ever 2 wheeler exports of over 298,000 units, highest ever 3 wheeler exports of over 140,000 units
and record export turnover of over Rs 1690 crores clocked during FY07. In Srilanka, Bangladesh and Colombia Bajaj bikes garnered Leadership position. FY07 saw business launch in Indonesia and Nigeria. |
FY 08 Targets |
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For the fiscal year 2007-08, Bajaj targets 10% growth to 3 million units. |
New Plant: |
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Company’s 4th Plant at Pantnagar Uttarakhand commences production on 9th April, 2007. |
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March 07
|
Mar 2007 |
Mar 2006 |
Growth % |
MOTORCYCLES |
165,524 |
183,927 |
-10 |
TOTAL 2 WHEELERS |
168,986 |
187,696 |
-10 |
3 WHEELERS |
24,576 |
24,723 |
-1 |
TOTAL 2 & 3 WHEELERS |
193,562 |
212,419 |
-9 |
Exports out of the above |
35,663 |
28,998 |
23 |
Rajiv Bajaj
Managing Director
April 1, 2007
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